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Heidi Berg
After Cannes

It's been nearly a year since Cannes 2008 and that feel a bit strange to me, I've been nostalgic lately for those days at the festival, eating banana's and trying to avoid the pastry's and a very weird version of expresso that Euro McDonalds makes... I started to get addicted to that weird concoction.. I get the feeling its about as close to coffee as their chicken is to real chicken.

The Studio was such a rush last year, and i cannot believe its taken me nearly 12 months to write that in this blog. The day of my flight to Nice was my graduation from art school, 3.5 years in a very interesting climate of deadly competition, wounded egos, wild inspiration and insane ambitions. I loved it there.

When I arrived in Nice i remember how much i thought that it smelled like europe, for some reason most of France's smells epitomize Europe for my nose.. I know that makes no sense but its something I experience every time of think of Cannes.

There really isn't much justice i can do through writing to communicate my full experience at the studio. it was just one of those bends you take one the road that you never forget, where you find things about yourself and your capabilities as an artist and an image maker, creator that change you, and you happen to meet individuals that continue to play influential and enriching roles as you move forward with life, a career and experiences... The studio was amazing and i cannot thank the facilitators, the mentors and the sponsors enough for the opportunity and the overall experience.

When I returned from the studio I really had nothing to do in the area of a job or responsibilities so I immediately picked up again and toured a few cities looking for a motion graphics position. New York, SF, London and Los Angeles. In all actuality I went to L. A. very reluctantly only interviewing here because I  knew the industry was so big  and as it turns out it was where i moved. I started freelance when I first got out here and it was a sort of crash course lesson in the realities of living and working in L.A. Not exactly horrible but i definitely crashed for the first little bit which I think is something important young filmmakers, artists etc. need to realize.. sometimes finding the path to doing what you love is a pain in the ass and you may have to cut your teeth before things get easy or clear.  But its worth it, if you have passion for this line of work and vision, if you really want it just go for it. I honestly think you can make what you want of it.. so make it!

I'm transitioning to a more Sr. Designer position at Motion Theory which sounds a bit loaded.. a title is a title and sometime its easy to use that as a container for your ego.. don't, its not worth it, there is so much to gain from collaboration and an open minded work ethic in this industry. you can learn so much from other creatives keep yourself wide open to that.

I'll have more to write soon, particularly about the all night Green Day video shoot I had the opportunity to stay awake for. Very awesome considering they needed help shooting DV footage and quite of bit of what I shot ended up in the final video. More later.

 


About...

heidi_berg_ris.jpg Heidi received a BFA in Graphic Design from the California College of the Arts (CCA) in San Francisco. With a strong affinity for motion graphics. After taking just two courses in the field, she was selected to participate in the highly competitive Reel Ideas Studio at the Cannes Film Festival in 2008, where she received the Emerging Motion Graphics Designer award. Her thesis film "Not Quite Said" was screened during the festival at the Short Film Corner.

Following her graduation from CCA, Heidi interviewed in San Francisco, New York, London, and Los Angeles. She freelanced for Kyle Cooper's studio, Prologue, and for Lindsay Daniels at Favorite Colour in New York, until accepting a staff position with Motion Theory in Venice, CA (www.motiontheory.com).

Her work has been published in How Magazine, CMYK, and Print, shown at The San Francisco Museum of Craft and Design, and she will be featured in the upcoming issue of How Magazine's "Young Creatives".

RIS Alumni

  • photograph General Alumni
    Information about the successes of RIS alumni
  • photograph Glenn McManus
    Glenn McManus is a master's student in Directing and Cinematography.
  • photograph Heidi Berg
    Heidi received a BFA in Graphic Design from the California College of the Arts (CCA) in San Francisco.
  • photograph Raghav Tandon
    Hailing from Toronto, Canada movies have always been a big party in my life.
  • photograph Seth Gantman
    Seth Gantman is designer, motionographer and a student of life.
  • photograph Tim Lobes
    Tim Lobes is one of the most chill yet ambitious Computer Graphics students you will meet.
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